BUSINESS TOOLS
Artist Business Worksheets
- Artist Business Snapshot
- Brand Identity Worksheet
- Song Split Sheet
- Metadata & Registration Sheet
- Royalty Registration Tracker
DSMG Education • Artist Training
Build the business behind the music.
The Artist Business Blueprint is an 8-week independent-artist business program built to help artists organize their brand, understand rights and royalties, plan releases, market professionally and leave with a practical 90-day growth plan.
8 WeeksStructured paid cohort / class format
12 ModulesFrom artist business foundations to a 90-day action plan
Artist PacketWorksheets, trackers, templates and planning tools
CapstoneComplete 90-Day Artist Business Action Plan
What You Get
The Artist Packet is built for action, not just notes.
Students leave with working materials they can keep using after class. The packet is designed to help turn each lesson into something practical for the artist’s real career.
MARKETING TOOLS
Release & Promotion Tools
- Release Checklist
- 30-Day Content Calendar
- Marketing Budget
- Submission Contact Tracker
- DJ / media / venue pitch planning
GROWTH TOOLS
Money & Action Planning
- Show Profit Calculator
- 90-Day Artist Business Action Plan
- 30/60/90-day targets
- Weekly action tracking
- KPI and progress review
Course Curriculum
12 modules that connect the music to the business.
Module 1
Artist to Entrepreneur
Set goals, define revenue targets and start thinking like a business.
Module 2
Brand & Artist Identity
Clarify positioning, audience and the image your artist brand should communicate.
Module 3
Rights, Ownership & Splits
Understand compositions, masters, contributors and split documentation.
Module 4
Distribution & Release Setup
Plan release dates, required files, metadata and distribution steps.
Module 5
Royalty Streams
Map where money can come from across master and publishing sides.
Module 6
Registration & Collection
Review PROs, The MLC, SoundExchange and copyright-registration pathways.
Module 7
Marketing & Audience Growth
Build content pillars, calls to action and measurable marketing goals.
Module 8
Release Campaign
Create a practical pre-release, release-week and post-release rollout.
Module 9
Professional Submissions
Build cleaner pitches for DJs, media, playlists and venues.
Module 10
Money & Budgeting
Create release budgets, track income and expenses, and improve recordkeeping.
Module 11
Shows & Live Revenue
Understand show terms, merch, fan-data collection and break-even planning.
Module 12
90-Day Action Plan
Turn the course into weekly actions, KPIs and measurable 30/60/90-day targets.
8-Week Class Flow
How the program is delivered.
Weeks 1–4
- Week 1: Business + Brand
- Week 2: Rights + Splits + Metadata
- Week 3: Distribution + Release Setup
- Week 4: Royalties + Registration
Weeks 5–8
- Week 5: Marketing + Content
- Week 6: Release Campaign
- Week 7: Submissions + Shows + Networking
- Week 8: Money + 90-Day Plan + Graduation
Who It’s For
Built for independent artists who want structure.
- Independent artists preparing to release music
- Songwriters and producers building artist brands
- Artists confused about royalties, registration or rights
- Artists who need a real marketing and content system
- Artists who want to treat music like a business
Enrollment Offer
Training + Artist Packet + 90-Day Plan
The program combines education, worksheets, trackers, templates and guided action planning. Pricing and class dates can be set per cohort, organization or private training arrangement.
Request Pricing & Next Class DateEnroll / Partner
Bring the Artist Business Blueprint to artists who need it.
Use the form to request the next available class, group enrollment, organization partnership, private cohort or more information about the program.
